Wednesday, 25 March 2015

Props used in opening titles deconstruction

We used the information from the questionnaire as market research to make the opening of the opening title more engaging to the audience by including the mise-en-scene that scored the highest.


  • In the questionnaire we asked what people would like to see the most in our opening. Nearly 50% of people said they would want to see a possessed object. 50% of people chose a possessed doll as it links well to the possession genre and is a common convention for horror.
  • We also used a statue as a prop to reiterate the horror genre as it can be seen as a possessed object to support the possession side to our opening title. We thought that this prop would engage our audience because almost 50% of people asked for possessed objects which would entice the psychographics of our target audience.

  • The music box was also a popular prop choice voted for by our target audience. Nearly 50% of people said that they would prefer to see a music box in the opening title which is why we have included it so our opening will appeal to the majority of the people.
  • On the other hand the questionnaire gave us feedback suggesting not to include blood and gore as less than 40% of people opted for that choice, hence why we didn't use it in our opening as it would discourage people from watching it.

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